Shares of Luxshare Precision Industry, a Shenzhen-listed electronics manufacturer and key supplier for Apple, surged nearly 10% on Monday after reports surfaced that the company had signed a deal with OpenAI to co-develop consumer AI hardware.
According to The Information, Luxshare is already working on a prototype device powered by ChatGPT’s large language models (LLMs). Sources familiar with the matter revealed that one potential product under discussion could be a screenless smart speaker, positioning it as a competitor to Apple’s Siri-enabled devices. The company is reportedly targeting a commercial launch in late 2026 or early 2027.
Luxshare’s 10% single-day rally lifted its year-to-date gains to about 50%, underscoring strong investor enthusiasm for the potential deal. Trading rules on the Shenzhen Stock Exchange cap most stocks’ daily movements at ±10%, which Luxshare hit at the upper limit.
Beyond the immediate market reaction, Luxshare is also reportedly considering a secondary listing in Hong Kong later this year to expand its investor base and boost capital access.
Neither Luxshare nor OpenAI has issued official comments on the reported partnership as of Monday.
The reported collaboration comes as OpenAI doubles down on its hardware strategy, aiming to bring artificial intelligence beyond software and into everyday consumer devices.
Earlier this year, OpenAI, led by CEO Sam Altman, partnered with legendary designer Jony Ive — creator of the iPhone, iPad, and MacBook Air — after acquiring his hardware startup, io Products, in a $6.4 billion deal.
The AI giant has also been recruiting heavily from Apple, including Tang Tan, Apple’s former vice president of product design, who now leads OpenAI’s hardware division.
In November, OpenAI hired the former head of Meta’s Orion augmented reality glasses initiative to spearhead its robotics and consumer hardware projects.
Around the same time, OpenAI invested in Physical Intelligence, a robotics startup aiming to integrate general-purpose AI into physical-world applications.
These moves signal OpenAI’s long-term commitment to diversifying its product offerings and challenging existing tech giants on their own turf.
If confirmed, the deal would cement Luxshare’s role as a critical player in OpenAI’s hardware ecosystem. The company already assembles products like Apple’s AirPods and the Vision Pro, showcasing its expertise in high-precision consumer electronics manufacturing.
OpenAI has also approached Goertek, another Chinese Apple supplier, to provide components such as speaker modules for its planned AI devices, according to the same report.
OpenAI’s entry into hardware could set the stage for direct competition with Apple, especially in the smart speaker and personal assistant markets. While Apple has long leveraged Siri across its devices, OpenAI could challenge this dominance with ChatGPT-powered devices designed for richer, more intuitive interactions.
Should the collaboration with Luxshare and other suppliers materialize, OpenAI would gain the manufacturing muscle necessary to bring its AI models to consumers worldwide, potentially reshaping the competitive landscape in consumer tech.
With global enthusiasm around artificial intelligence continuing to rise, a Luxshare-OpenAI partnership could represent one of the most significant shifts in the consumer electronics industry since the smartphone boom.
For Luxshare, the deal could not only strengthen its market capitalization but also position the company as a pivotal bridge between China’s advanced manufacturing base and the AI revolution spearheaded by U.S. innovators.
Meanwhile, for OpenAI, the collaboration underscores a bold step to transform from a software powerhouse into a full-fledged consumer hardware contender.
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